한국인터넷정보학회 논문지
Current Result Document :
| 한글제목(Korean Title) |
Understanding the Entertainment Values in the Online Educational Videos |
| 영문제목(English Title) |
Understanding the Entertainment Values in the Online Educational Videos |
| 저자(Author) |
Seong Bin Jeong
Justin Jemin Lee
Kyu Tae Kwak
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| 원문수록처(Citation) |
VOL 19 NO. 05 PP. 0077 ~ 0087 (2018. 10) |
한글내용
(Korean Abstract) |
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영문내용
(English Abstract) |
Since the inception of the platform business in educational contents, the prominence of the online educational video has flipped the educational environment. Educational contents have been produced on the internet and allowed learners to access more flexible and student-centered. In fact, the number of people watching the educational content online, such as TED talks and YouTube, has increased during the past decade. The ways of delivering the lecture and the course information in online educational videos are totally different from the traditional lectures. In this paper, we aimed to examine and categorize the online educational videos based on the user's engagement and interest in the course contents. For the study, a negative binomial regression analysis was applied to estimate the effects of the attributes of the traditional lectures by comparatively analyzing the educational videos online. Several values are determined as engaging factors in the online educational videos; hybrid production of education and entertainment, shorter duration, and the number of presenters. From the study, we suggests how to produce engaging educational contents which will appeal the attentions from the users. Moreover, the result of the study may use as a guide to the providers making the productive educational videos.
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| 키워드(Keyword) |
Online Educational Videos
Video Engagement
TED
Entercation
Educational Content
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| 파일첨부 |
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