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Ȩ > ¿¬±¸¹®Çå > Çмú´ëȸ ÇÁ·Î½Ãµù >
Çѱ¹°ø°£Á¤º¸ÇÐȸ Çмú´ëȸ
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2011 °ø°£Á¤º¸ Ãá°èÇмú´ëȸ
2011 °ø°£Á¤º¸ Ãá°èÇмú´ëȸ
Current Result Document :
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´ÙÀ½°Ç
ÇѱÛÁ¦¸ñ(Korean Title)
The Design and Implementation of Mobile Advertising System based on Data Stream System
¿µ¹®Á¦¸ñ(English Title)
The Design and Implementation of Mobile Advertising System based on Data Stream System
ÀúÀÚ(Author)
Kaipeng Huang
Yan Li
Xu Zhang
SongSoon Shin
Hae?Young Bae
¿ø¹®¼ö·Ïó(Citation)
VOL 00 NO. 00 PP. 0216 ~ 0218 (2011. 05)
Çѱ۳»¿ë
(Korean Abstract)
¿µ¹®³»¿ë
(English Abstract)
In traditional mobile advertising system (MAS), advertising receiving devices cannot exchange data with backend server real?timely. With the help of 3G networks, devices can realize data exchange real?timely, however it causes large number and continued data. This paper analyzes the requirements of mobile advertising, and to deal with the large number of real?time data, we design a Mobile Advertising System based on Data Stream System. By using of Smartphone Application users can download or upload advertisements at the time when their smart phones connect to our device with a designed Bluetooth protocol.
Å°¿öµå(Keyword)
Mobile Advertising
Data Stream Management System
3G
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